Experts
in digital commerce
Get fit for growth and unlock crazy ambition
Strategy
Technology
Data
Technical Complexity,
Business Language
We help you understand the state of technology in the business, in your own language. All so you can make coolheaded decisions based on facts.
Get ready to scale
When you’re ready to grow, we jump in to help you scale beyond €200M. We've done it before. More than once. Multiple brands, multiple times.
An independent boutique consultancy for digital commerce.
We work with investors and executives of €20M+ businesses that are ready to scale.
Digital counsel & advisory services including tech due diligence
Structured operating framework built for customer experience - not the business
Technology roadmap that leads the way through transformation
This is how we help
Our professional services for investors & executives
Tech
Due Diligence
Independent answers to complex technology questions. Understand the digital state and software quality of your target company
Growth
Scan
An assessment to provide actionable insight into opportunities for digital growth and where the blockers are
IT
Audit
An independent audit to understand how to save on technology spending and simplify your technology stack

Arjan Elderhorst
Investment Director at Vendis Capital“Conway & Co created a ‘direct to consumer’ growth strategy that transformed our thinking and gave direction to the organisation.”
Conway is hired by some of the most respected names in consumer and retail
We jump in when they’re ready for change, ready for growth or when they’re handling an M&A deal.
Marie-Stella-Maris
Designed a new technology stack to power sales across direct-to-consumer and wholesale channels. How to drive growth with a new team structure, technology stack and metrics model.
Hema
Advised the investment team in the M&A process on their omnichannel growth strategy to put customers first. How to create a seamless customer journey across online and offline channels.
Boldking
Defined a re-platforming strategy for migrating to a best-of-breed technology stack fit for future ambition. How to speed up with better use of development capacity and reusable components.
Technology is the growth engine of your company
Get with the program
Are you ready to unlock digital commerce growth?
Our proven methodology provides you with the discipline, skills and resource outline needed for now, near and next planning.
Digital counsel
of former executives that know how it's done
Operating model
to deliver at the intersection of Technology, Data and Process
Technology roadmap
to turn plans into concrete actions

Allard Jacobs
Partner at Parcom Capital“Conway & Co created an omnichannel growth strategy for HEMA that gave us and the management team new insights into how to best bring online and offline sales channels together.”
Meet the Founders

Jons Janssens
Founder & Partner Former Chief Innovation Officer at Ace & Tate
Martin Samsa
Founder & Partner Former Chief of Engineering at SuitsupplyLearn from the best in digital commerce
Want the news to come to you?
Conway’s monthly newsletter contains inspirational articles, podcasts and videos, hand-picked by co-founder Jons Janssens.
All content is selected from the most influential people in business, including investors & executives of modern consumer brands across Europe.
Written by
Jons Janssens, May 2023
;)
Written by
Jons Janssens, May 2023
;)
Written by
Jons Janssens, May 2023
;)